450 Sinclair St. Reno, NV 89501

TheRefuge Apartments

Branding and design for Bay Area Student Housing.

theRefuge logo overlaying an ecclectic apartment showing off the soft brand elements

The Project

Innovative Bay Area Apartment Building. Rent by the bed.

The Client

TheRefuge is an Oakland, CA mixed-use development that was designed to maximize rental incomes by leveraging a “Rent By the Bed” model.
Lease Up. Branding. Website Development.

The Challenge

TheRefuge was under construction when they reached out to the LeaseEngine team for marketing support. They needed everything from a name and logo, to a brand and website.
Website Design • Social Media Advertising • Google Ads

Our Approach

Our team stepped in to implement an aggressive action plan, with marketing support provided in the form of Google ads, social media ads, and website optimization.
Visit theRefuge Website ->
map developed for theRefuge website showing the bay area and routes to different universities
4 bed 4 bath floorplan render created for theRefuge

The Results

The Highlights:

  • 2x more leads per 100 website visitors than the industry standard.
  • Logo and Brand System Delivered in 30 Days
  • Website Delivered in 60 Days
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